Communications Controller Onboarding Process
Are you looking for help setting up a staff orientation process so that when your new Communications Controller starts their role, they can learn about their responsibilities and your company as quickly as possible? Whether you’re keen to use buddy onboarding, want to automate your Marketing onboarding experience or just need an onboarding checklist for your new Communications Controller, you’re in the right place. We’ve put together a sample Communications Controller onboarding checklist below and have created onboarding templates & resources to help.
Communications Controller Onboarding Checklist
1. Introduction to company culture and values: The task involves providing the new Communications Controller with an overview of the company’s culture, values, and mission. This helps them understand the organization’s goals and align their communication strategies accordingly. The Human Resources department or a designated company representative typically performs this task.
2. Familiarization with company structure and departments: The Communications Controller needs to understand the company’s organizational structure and the roles of different departments. This task involves providing an overview of each department’s function, key personnel, and their communication needs. The Human Resources department or a designated company representative typically performs this task.
3. Introduction to communication tools and platforms: The Communications Controller should be familiarized with the various communication tools and platforms used within the company. This includes email systems, project management software, internal messaging platforms, and any other tools specific to the marketing industry. The IT department or a designated company representative typically performs this task.
4. Review of existing communication strategies and materials: The new Communications Controller should review the company’s existing communication strategies, materials, and campaigns. This task helps them understand the company’s current messaging, target audience, and branding guidelines. The Marketing department or a designated company representative typically performs this task.
5. Training on company-specific software and systems: If the company uses any proprietary software or systems for communication purposes, the Communications Controller should receive training on how to use them effectively. This task ensures that they can navigate and utilize these tools efficiently. The IT department or a designated company representative typically performs this task.
6. Introduction to key stakeholders and clients: The Communications Controller should be introduced to key stakeholders and clients with whom they will be working closely. This task helps establish relationships and provides an opportunity to understand the specific communication needs and preferences of these individuals. The Marketing or Sales department, along with a designated company representative, typically performs this task.
7. Review of brand guidelines and messaging: The Communications Controller should receive a comprehensive review of the company’s brand guidelines and messaging. This includes information on the company’s tone of voice, visual identity, and key messaging points. The Marketing department or a designated company representative typically performs this task.
8. Collaboration with cross-functional teams: The Communications Controller should be encouraged to collaborate with cross-functional teams to gain a holistic understanding of the company’s operations. This task involves facilitating introductions and encouraging participation in meetings or projects that involve multiple departments. The Human Resources department or a designated company representative typically performs this task.
9. Creation of a communication strategy: The Communications Controller should develop a comprehensive communication strategy that aligns with the company’s goals and objectives. This task involves conducting research, identifying target audiences, defining key messages, and outlining communication channels and tactics. The Communications Controller typically performs this task with guidance from the Marketing department or a designated company representative.
10. Ongoing training and professional development: To stay up-to-date with industry trends and best practices, the Communications Controller should be provided with ongoing training and professional development opportunities. This task ensures that they continue to enhance their skills and knowledge in the field of marketing communications. The Human Resources department or a designated company representative typically performs this task by organizing workshops, webinars, or providing access to relevant resources
Setting Up Your Employee Onboarding Process
From reading through the items in the example Communications Controller checklist above, you’ll now have an idea of how you can apply best practices to getting your new Communications Controller up to speed and working well in your Marketing team. Scroll up to see the link to our onboarding templates & resources or get in touch to discuss getting help setting up your systems and processes in this area.